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Session Information

The High Cost of a Low Price in the Electrical Contractors World

Session Type: Management
Track Number: M22
Location: MB
Speaker: Craig Goodman

Date: Monday, October 01, 2012
Time: 8:00 AM - 8:50 AM

Date: Monday, October 01, 2012
Time: 9:00 AM - 9:50 AM

Description:

The goal of your business is not creating work, it is creating profits. Firms that sell price are the absolute busiest the day before they go bankrupt.  Research shows that more than 80% of your potential customers will pay more for additional benefits, faster results and superior solutions to their problems.  When you hear the words “sales” or “salesman”, what comes to mind? If you’re like most people, it’s probably a guy wearing a shirt with the top buttons open just enough to show off his chest hair and gold chains. He may or may not have a cigar in his mouth and his name is probably something like “Honest Jack”, or “Low Price Larry”.  The reality is, we’re all in sales, but none of us want to be this guy.   Please join us for a fast moving, content packed introduction to the No Pressure Selling® Process. You will leave with the skills, tools, and confidence to make an immediate impact on your business using a simple, repeatable process that is No Pressure for both you and your customers.

 
Learning Outcomes:
Those with a customer-driven, benefit-focused sales process will be the most successful. Using the No Pressure Selling® process taught in ACT Group sales training seminars, you will learn simple customer focused changes you can make that will help you get more jobs and close them at higher prices.  
 

Please note that every state handles licensure and continuing education credits differently. To avoid confusion, NECA strongly recommends you check with your state authority whether they will grant these CEUs for management education programs held at NECA 2012 Las Vegas.


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